Questionnaire

The questionnaire I took, was performed through opportunity sampling around my college with a sample size of 20. As a result, the age group of my sample was that of 16-19 year olds, consisting of both males and females.
My questionnaire has shown me that my target audience has a preference towards techno and pop rock music, meaning I will dedicate my music magazine to addressing these music genres.
I also learnt from my questionnaire that advertised articles are important in convincing my readers to pick up my magazine as well as an attractive front cover, so I will create interesting cover lines to deal with this. Seeing festivals and bands live is important to my target audience so I will use cover lines and straps to lure in readers about these aspects. The questionnaire also revealed that readers have a strong preference to interview articles, so I will advertise this on my front cover as well to pull their interest in.
My target audience were fairly indecisive whether or not their preferred music genres influence the way they dress, with ‘yes’ only getting two more votes than ‘no.’ However, I have decided that I will address the fashion sense of my typical target audience who prefer the music genres my magazine will be catered for by using my models dressed in a similar fashion.
Listening to music through their mp3 players and the internet is the preferred way in which my audience consumes media on a regular basis, reinforcing my initial thoughts in referencing social networking sites band pages to identify with my audience.
Through my questionnaire I have also decided that I will have pictures of instruments present on my main images, most likely an electric guitar, in an attempt at identifying with my target audience and luring their interest in. The appearance and the way in which I present the style of music will also be important on my main images.